Email Marketing Assistant

Publish Date: 

Are you a creative communicator with a passion for digital marketing?

As an Email Marketing Assistant, you will be responsible for planning, writing, and executing email marketing campaigns that enhance communication with students and stakeholders. Working closely with the Marketing & Communications Team you’ll use tools like Mailchimp and Google Analytics to optimise engagement, increase email open and click-through rates, and support the broader communications strategy at UMSU.

This role is perfect for someone with strong copywriting skills, digital marketing experience, and a keen eye for analytics who wants to make a real impact on student communications.

Key Responsibilities

  • Develop and execute engaging email campaigns to inform and connect students with SU activities and services.
  • Maintain and optimise a centralised email content calendar to improve campaign coordination.
  • Segment audiences based on interests, event participation, and other key data points to personalise communications.
  • Analyse campaign performance using Mailchimp and Google Analytics, identifying insights to enhance future campaigns.
  • Work collaboratively with internal teams to ensure messaging aligns with UMSU’s brand and strategic goals.
  • Contribute to increasing email open rates (target: +5% YoY) and click rates (target: +2% YoY).

What We’re Looking For

  • Experience with email marketing tools and campaign management.
  • Excellent copywriting skills, including crafting subject lines and calls to action.
  • Strong data analysis skills-the ability to interpret and act on campaign metrics.
  • High attention to detail, ensuring email content is proofread and properly formatted.
  • A problem-solving mindset, identifying areas for improvement and suggesting solutions.
  • An ability to work independently, take initiative, and contribute ideas.

Why Join Us?

  • Be part of a vibrant and inclusive team making a real impact on student life.
  • Gain valuable marketing and communications experience in a dynamic environment.
  • Benefit from flexible working hours that fit around your studies.

Please read the full role profile before applying, as well as our guide to recruitment.

Details 

Contract: Zero Hours, Fixed-Term until July 2027

Hours: up to 10 hours per week during term time

Eligibility: Open to applicants with relevant skills and experience who are eligible to work in the UK / and a current student at either UoM, MMU or UoS graduating in 2027 or later

Recruitment Timeline

Applications opened: 2/04/2026

Applications close: 19/04/2026 23:59 pm

Interviews: w/c 04/05/2026

Role Commencing: w/c 11/05/2026

We may close applications early if we receive a high volume of applications. We recommend that you apply as soon as possible to avoid disappointment. Once the vacancy has closed, we’re unable to accept late applications to ensure a fair process for all candidates.

Details 

Company: University of Manchester Students' Union

Location: Oxford Road, Manchester

Contract:  Zero Hours

Wage: £13.45 per hour + holiday pay

To apply for this job please visit umsu.staffsavvy.me.

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